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1Lookup logo1lookup

Website visitor identification

From $0.01

per identified person (5 credits); $0.02475 on Starter

Customers.ai logo

Website visitor identification

$299 a month for 1,000 Klaviyo profiles on Platinum fidelity with a 6-month contract billed monthly, or $269 on a 12-month contract

customers.ai

2.5¢ per identified person, 90% below RB2B's 25¢

Customers.ai prices by your Klaviyo list, from $269 a month. 1Lookup charges 2.5¢ an identified person.

Looking for a Customers.ai alternative? This page sets Customers.ai pricing beside 1Lookup, with every Customers.ai figure taken from its own published pages, checked October 2026.

  • 7-day free trial, then a short application
  • You pay only for the people identified
  • 2.5¢

    For each identified person

    1¢ on Enterprise, 5 credits on every plan

  • $0

    For a visitor we cannot identify

    you pay for people, not for traffic

  • 0

    Seat fees

    your whole team on one account

  • 3 months

    Rollover on unused credits

    one balance across every product

At a glance

Here is where 1Lookup wins against Customers.ai, and where Customers.ai still wins.

Customers.ai identifies shoppers with its X-Ray pixel for ecommerce brands that run on Klaviyo, and prices it by the size of your Klaviyo profile list. 1Lookup identifies the individual visitor, with a name, work email and LinkedIn profile, at 5 credits for each identified person, and a visitor it cannot identify costs nothing.

1Lookup logo1lookupWhere 1Lookup wins
  • A name, a work email, a LinkedIn profile URL, a job title and a company for each identified visitor, and a phone number for about 1 in 4 people
  • Month-to-month plans at the listed price, from $99 a month for 4,000 identified people, down to $0.01 a person on Enterprise
  • You pay only for identified people: a visitor 1Lookup cannot identify costs no credits
  • The same credits also pay for phone, email and IP lookups, and unused subscription credits roll over for up to 3 months

What it costs

From $0.01

per identified person (5 credits); $0.02475 on Starter

Customers.ai logoWhere Customers.ai wins
  • Built around Klaviyo and ecommerce, with direct sync to Meta and Google Ads, email platforms and CRMs.
  • A 7-day free trial with up to 500 visitor resolutions and every feature.
  • Contracts of 1, 6 or 12 months, with a lower price on the longer ones.

What it costs

$299 a month for 1,000 Klaviyo profiles on Platinum fidelity with a 6-month contract billed monthly, or $269 on a 12-month contract

Short answer

Customers.ai pricing, as its own page printed it in October 2026: $299 a month for 1,000 Klaviyo profiles on Platinum fidelity with a 6-month contract billed monthly, or $269 on a 12-month contract. Customers.ai bills for this: the size of your Klaviyo profile list, not the number of identified visitors. 1Lookup charges 5 credits per identified person and nothing for an unidentified visitor, from $99 a month for 4,000 identified people.

1Lookup logo1lookupvsCustomers.ai logo

Identify a website visitor for 2.5¢, 90% below RB2B's 25¢.

The same kind of record for each person: name, work email, LinkedIn profile, job title and company, and on 1Lookup a phone number for about 1 in 4 people. A visitor we cannot identify costs nothing.

1Lookup

2.5¢

a person

RB2B

25¢

a person

90%

less

RB2B names US visitors only; 1Lookup names visitors worldwide outside Europe.

RB2B's pricing page says “Contact-level (person) ID is US only” and lists no phone number on any plan. Source: rb2b.com/pricing, read October 2026.

2,500

10012,500
  • 1Lookup logo1Lookup$99 a month
  • RB2B logoRB2B$349 a month

Customers.ai prices by your Klaviyo profile count, not by identified visitors: $299 a month at 1,000 profiles on a 6-month contract, checked October 2026.

At 2,500 people a month, 1Lookup is $250 a month less than RB2B: 72% less.

Starter at $99 a month covers up to 4,000 identified people (5 credits each). Credits you do not spend on visitors work on every other 1Lookup lookup.

Start free trial

Website Visitor ID requires approval: start the free trial, then send a short application.

What replaces what

Here is which 1Lookup product matches each Customers.ai job.

Customers.ai bills for this: the size of your Klaviyo profile list, not the number of identified visitors. 1Lookup counts each identified person, with the contact details included, from a credit balance that also pays for other lookups.

Side by side

Both products are measured on the same criteria, using Customers.ai's own published numbers.

Criteria1Lookup logo1lookupCustomers.ai logo
What you are billed for

5 credits for each identified person.

A visitor we do not identify costs nothing.

The size of your Klaviyo profile list, not the number of identified visitors

Pricing model

Monthly or yearly plans of credits, and the same credits pay for every other 1Lookup product.

A configurator prices X-Ray visitor identification by the number of Klaviyo profiles, with three fidelity levels and 1, 6 or 12-month contracts.

Starting price

$99 a month on Starter, which covers up to 4,000 identified people at $0.02475 each.

$299 a month for 1,000 Klaviyo profiles on Platinum fidelity with a 6-month contract billed monthly, or $269 on a 12-month contract.

Free option

A 7-day free trial on every plan.

A visitor we do not identify costs nothing.

No free plan on its pricing page.

How you get started

A 7-day free trial, then a short application: we review each website before we switch on visitor identification.

A 7-day free trial with up to 500 visitor resolutions and every feature.

Seat fees

None. The whole team works from one account.

Not printed on its pricing page

Do credits expire?

Unused subscription credits roll over for up to 3 months.

Not printed on its pricing page

At volume

This is what Customers.ai prints next to every 1Lookup plan.

Customers.ai prints no list of prices by identified people, so there is no volume to set beside ours row by row. Its own figures are below as printed, read in October 2026, then every 1Lookup plan.

Customers.ai logo

From $269 a month on a 12-month contract

Customers.ai prices by your Klaviyo profile count, not by identified visitors: $299 a month at 1,000 profiles on a 6-month contract, checked October 2026.

1Lookup logo1lookup

2.5¢ an identified person

Customers.ai prices by your Klaviyo profile count, not by identified visitors, so the two cannot be set side by side per person from its page: $299 a month at 1,000 profiles on a 6-month contract. 1Lookup Starter is $99 a month for 4,000 identified people.

1Lookup planA monthIdentified peopleEach person
Starter$99up to 4,000$0.02475
Growth$299up to 17,000$0.0176
Professional$799up to 50,000$0.016
Enterprise$1,999up to 200,000$0.01

5 credits for each identified person on every plan. A visitor who is not identified costs nothing.

Customers.ai figures from customers.ai, October 2026.

Set your own monthly volume in the cost calculator

How you buy

This is how you buy from 1Lookup and from Customers.ai.

1Lookup logo1lookup
  1. How it is sold

    Monthly or yearly plans of credits, with 5 credits for each identified person and nothing for a visitor who is not identified

  2. What it starts at

    $99 a month on Starter, for up to 4,000 identified people

  3. How you get access

    Start the 7-day free trial, then send a short application about your website

Customers.ai logo
  1. How it is sold

    A configurator prices X-Ray visitor identification by the number of Klaviyo profiles, with three fidelity levels and 1, 6 or 12-month contracts

  2. What it starts at

    $299 a month for 1,000 Klaviyo profiles on Platinum fidelity with a 6-month contract billed monthly, or $269 on a 12-month contract

  3. How you try it

    A 7-day free trial with up to 500 visitor resolutions and every feature

A real result

This is what one 1Lookup result looks like.

  1. Add one script to your site

    Put the script on the pages where you want visitors identified, such as your pricing and product pages. There is nothing for your visitors to fill in.

  2. We identify the visitors we can, worldwide outside Europe

    Each visit from a country outside Europe is matched to a person. A visit we cannot put a name to is dropped, and you are not billed for it.

  3. The person reaches you by API, webhook or CSV

    Each identified person is delivered once as flat, structured JSON, or collected into a CSV. Every identified person bills 5 credits.

See the full product page
api.1lookup.ioIdentified

An identified visitor arrives as a person, a work email and the page they were on

Name
Jordan Sample
Work email
jordan.sample@example.com
Phone
+1 415 555 0142
Do-not-call flag
No
LinkedIn
linkedin.com/in/jordan-sample-example
Job title
Head of Operations
Company
Sample Freight Co
Company site
example.com
Page viewed
/pricing
Delivered to your webhook, 5 creditsShow
{
  "identified": true,
  "person": {
    "first_name": "Jordan",
    "last_name": "Sample",
    "work_email": "jordan.sample@example.com",
    "phone": "+1 415 555 0142",
    "phone_do_not_call": false,
    "job_title": "Head of Operations"
  },
  "company": { "name": "Sample Freight Co" },
  "visit": { "page_url": "https://yoursite.com/pricing" },
  "metadata": { "credits_used": 5 }
}

Try the Website Visitor ID Cost Calculator, one of 1Lookup's free tools.

Enter your monthly visitors and see what each tool's published plan costs at that volume.

Open the free tool

The evidence

Here is the evidence behind every number on this page.

Here are Customers.ai and 1Lookup side by side on the terms you check before you sign.

The terms that decide what a year actually costs, rather than what the first month does. “Not listed” means we could not verify it on either product’s published pages, not that the answer is nothing.

Term1LookupCustomers.ai
Minimum commitment

None. Monthly plans with no contract and no minimum volume; cancel any time

1, 6 or 12-month contracts; the page's default is 6 months.

API access

Included on every plan and during the free trial; there is no tier that unlocks it

Not listed
Rate limit

200 requests per 10 seconds for each API key on standard lookups and 1,000 requests a minute for each key on number type, HLR and MNP, and each account can make up to 1,000 requests a minute in total across all its keys; higher limits are available on request

Not listed
Support

Starter: Email Support; Growth: Priority Email & Chat Support; Professional: Chat + Live Meeting; Enterprise: Dedicated CSM

Not listed

1Lookup

1Lookup homepage
Source: 1lookup.io homepage, captured August 2026

Customers.ai

Customers.ai homepage
Source: customers.ai homepage, captured October 2026

Customers.ai pricing and product facts verified against customers.ai as of October 2026. Prices change, so confirm on the vendor’s site. 1Lookup numbers come from the live rate card.

Who it is for

Pick 1Lookup or stay with Customers.ai depending on the job in front of you.

1Lookup logo1lookup

Choose 1Lookup if

you want a price you can read per person: $0.02475 an identified person on Starter, as low as $0.01 on larger plans, month to month, with nothing charged for a visitor it cannot identify.

Customers.ai logoCustomers.ai

Consider Customers.ai instead if

you run a Klaviyo store and want identified shoppers synced to Klaviyo and your ad accounts: Customers.ai is built around that, from $269 a month on a 12-month contract.

Questions

People ask these questions before they switch from Customers.ai.

What is the best Customers.ai alternative?

If you run a Klaviyo store and want identified shoppers synced to Klaviyo and your ad accounts, Customers.ai is built for that: Customers.ai is built around that, from $269 a month on a 12-month contract. If you want the individual person as data, by API, webhook or CSV, at 5 credits per person on a balance that also pays for phone, email and IP lookups, 1Lookup's Website Visitor ID is the alternative. Website Visitor ID requires approval. Start the 7-day free trial, then send the short application inside your account: we review each website before we switch on visitor identification.

How much does Customers.ai cost?

A configurator prices X-Ray visitor identification by the number of Klaviyo profiles, with three fidelity levels and 1, 6 or 12-month contracts. A 7-day free trial with up to 500 visitor resolutions and every feature. Checked October 2026 on customers.ai.

How much does 1Lookup charge for an identified visitor?

5 credits for each identified person, and nothing for a visitor who is not identified. Starter ($99 a month) covers up to 4,000 identified people at $0.02475 each, Growth ($299 a month) covers up to 17,000 identified people at $0.0176 each, Professional ($799 a month) covers up to 50,000 identified people at $0.016 each and Enterprise ($1,999 a month) covers up to 200,000 identified people at $0.01 each. Credits come from a plan that also pays for every other 1Lookup product, and unused subscription credits roll over for up to 3 months.

Is 1Lookup cheaper than Customers.ai?

Customers.ai prices by your Klaviyo profile count, not by identified visitors, so the two cannot be set side by side per person from its page: $299 a month at 1,000 profiles on a 6-month contract. 1Lookup Starter is $99 a month for 4,000 identified people.

Does Customers.ai identify people or companies?

People, for ecommerce: the X-Ray pixel resolves shoppers and syncs them to Klaviyo, ad accounts and CRMs. 1Lookup's Website Visitor ID identifies business visitors, with a work email and a LinkedIn profile.

Which visitors does 1Lookup identify?

Website Visitor ID identifies visitors worldwide outside Europe: every country except the European Union, Iceland, Liechtenstein, Norway, the United Kingdom and Switzerland. A visitor it cannot identify, wherever they are, costs no credits, because only identified people are billed.

What comes back for each identified person?

Identified people come back by API, by webhook or in a CSV file, each with a name, a work email, a LinkedIn profile URL, a job title and a company, and a phone number with its do-not-call flag for about 1 in 4 people.

Do unused credits carry over?

1Lookup subscription credits roll over for up to 3 months, so a quiet month does not waste a plan.

How do I switch from Customers.ai to 1Lookup?

Add one script to the pages where you want visitors identified, and pick where the people go: an API, a webhook or a CSV. Customers.ai is built for shoppers and 1Lookup for business visitors, so check that the people you want are at work when they visit before you move over. Run Customers.ai and Website Visitor ID side by side for a month and compare the named people you get before you cancel anything.

Is Customers.ai worth it in 2026?

Yes, if you sell to consumers on Klaviyo and want identified shoppers synced into your flows and ad accounts, on a 6 or 12-month contract. If you want a named person with a work email for each identified visitor, from $99 a month for 4,000 identified people, compare 1Lookup.

1Lookup logo1lookup

Start free trial and see the person behind each visit

Start your free trial, see who is visiting your site, and compare the bill with Customers.ai.

5 credits per identified person, nothing for a visitor it cannot identify, from $99 a month for 4,000 identified people.