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Sunset standalone product vs pay-per-lookup APIClearbit Alternative: Where to Get Enrichment Now
Clearbit defined B2B enrichment. Then HubSpot acquired it, rebranded it Breeze Intelligence, and closed standalone signups. If you weren't planning to buy a CRM to get enrichment, you need a different door.
Clearbit is no longer available as a standalone product: new signups are closed, its legacy free tools were sunset, and its enrichment now ships inside paid HubSpot tiers as Breeze Intelligence. For teams that want Clearbit-style enrichment without adopting HubSpot, 1Lookup returns company firmographics and verified B2B contact data as individual, success-billed API lookups on universal credits.
The Clearbit jobs, without adopting a CRM
Each product below covers a job Clearbit was bought for, as a standalone API call on universal credits, with success billing so unmatched records cost nothing.
Company enrichment (domain to profile)
Company Firmographics API
Industry with SIC/NAICS codes, headcount and 12-month growth, revenue, tech stack, and departmental head counts from a domain.
75 credits per match, free on a miss
Person enrichment (email to profile)
B2B Contact Append API
Verified work email with confidence rating, title, normalized seniority, and department from an email, LinkedIn URL, or name plus company.
75 credits per match, free on a miss
Prospecting & lead recommendations
Prospect Search API
Find people by title, seniority, location, and employer, with email availability flagged before you reveal anything.
2 credits per search
Reveal-style visitor context
Reverse IP Append
Contact and geolocation intelligence from an IP address, for identifying where traffic and signups actually come from.
10 credits per lookup
1Lookup vs Clearbit (HubSpot Breeze Intelligence): the same criteria, side by side
Both products measured on identical criteria, with Clearbit (HubSpot Breeze Intelligence)’s numbers taken from its own published pricing.
1lookup1lookup.ioMulti-channel validation- Phone
- IP
clearbit.comB2B contact data- IP
- Clearbit (HubSpot Breeze Intelligence) · Starts at
- Not purchasable standalone; the effective entry point is a paid HubSpot subscription - Core Seats "start at $20/month per seat" at the Starter tier (HubSpot Product & Services Catalog), which includes data enrichment with no per-record charge. Extra HubSpot Credits cost $10 per 1,000-credit capacity pack or $0.010/credit pay-as-you-go
- 1Lookup: $99/mo for 20,000 credits ($4.95 per 1,000, down to $2.00 on Enterprise)
- Clearbit (HubSpot Breeze Intelligence) · Free trial
- No standalone trial - Clearbit is "no longer offering new standalone Clearbit subscriptions" per its own help center, which directs new buyers to HubSpot. HubSpot sells via demos rather than an enrichment trial; its docs recommend testing record eligibility for enrichment before enriching existing records
- 1Lookup: 7-day free trial on every plan: $5 of credits on Starter, $20 on Growth, Professional, and Enterprise (card required, nothing charged up front)
- Clearbit (HubSpot Breeze Intelligence) · Do credits expire?
- Yes - HubSpot Credits are monthly allotments: "Unused credits expire at the end of each usage period and do not roll over to the next month" (HubSpot knowledge base); the Product & Services Catalog confirms "Your HubSpot Credits reset monthly during your subscription term." Capacity packs are recurring monthly add-ons, not a perpetual balance
- 1Lookup: Unused monthly credits roll over for 3 months; separately purchased credits last 1 year
| Criteria | 1Lookup | |
|---|---|---|
| Contact-data coverage | EmailPhoneIP | EmailPhoneIP |
| Pricing model | Monthly plans with universal credits; core phone, email and IP lookups cost 1 credit, enrichment and intelligence products cost more | No longer sold standalone. After HubSpot's acquisition, Clearbit became Breeze Intelligence, and in 2025 HubSpot retired even that packaging: data enrichment is now bundled at no per-record cost into paid HubSpot subscriptions (Starter+ on Marketing/Sales/Service/Data/Content Hub; Professional+ for standalone Smart CRM and Revenue Hub), while usage-based features (buyer intent monitoring, smart properties, Breeze AI agents) consume "HubSpot Credits" at $0.010/credit, with monthly included allotments per tier and $10-per-1,000-credit monthly capacity packs |
| Starting price | $99/mo for 20,000 credits ($4.95 per 1,000, down to $2.00 on Enterprise) | Not purchasable standalone; the effective entry point is a paid HubSpot subscription - Core Seats "start at $20/month per seat" at the Starter tier (HubSpot Product & Services Catalog), which includes data enrichment with no per-record charge. Extra HubSpot Credits cost $10 per 1,000-credit capacity pack or $0.010/credit pay-as-you-go |
| Free option | Free single lookups via the online tools at 1lookup.io/tools, no account required | None. Clearbit's legacy free offerings (free platform, Weekly Visitor Report, TAM Calculator, Connect, free Risk/Name-to-Domain APIs) were sunset April 30, 2025 and free Clearbit accounts are no longer created (help.clearbit.com); HubSpot's free CRM does not include data enrichment (paid tiers only), and "Free users and View-only Seat users cannot use HubSpot Credits" (HubSpot knowledge base) |
| Free trial | 7-day free trial on every plan: $5 of credits on Starter, $20 on Growth, Professional, and Enterprise (card required, nothing charged up front) | No standalone trial - Clearbit is "no longer offering new standalone Clearbit subscriptions" per its own help center, which directs new buyers to HubSpot. HubSpot sells via demos rather than an enrichment trial; its docs recommend testing record eligibility for enrichment before enriching existing records |
| Do credits expire? | Unused monthly credits roll over for 3 months; separately purchased credits last 1 year | Yes - HubSpot Credits are monthly allotments: "Unused credits expire at the end of each usage period and do not roll over to the next month" (HubSpot knowledge base); the Product & Services Catalog confirms "Your HubSpot Credits reset monthly during your subscription term." Capacity packs are recurring monthly add-ons, not a perpetual balance |
What Clearbit (HubSpot Breeze Intelligence) costs at volume
| Volume | Clearbit (HubSpot Breeze Intelligence) price | Per 1,000 |
|---|---|---|
| Contact/company record enrichment (any volume within fair use) | No per-record charge - included with paid HubSpot tiers; HubSpot's KB states users on "a HubSpot Starter, Professional, or Enterprise subscription won't consume HubSpot Credits when using data enrichment" | $0 marginal (HubSpot subscription required) |
| 1,000 companies monitored for buyer intent (standard signals) | 10,000 HubSpot Credits/month = $100/month (10 credits per company per month at $0.010/credit, per the catalog rate sheet) | $100/month |
| 1,000 Prospecting Agent lead recommendations | 100,000 HubSpot Credits = $1,000 (100 credits per lead recommendation) | Not a lookup rate: $1,000 per 1,000 Prospecting Agent lead recommendations, which are AI-generated suggestions rather than record lookups |
| Additional credits beyond included monthly allotment | $10 per 1,000-credit monthly capacity pack, or pay-as-you-go at $0.010/credit invoiced in 10-credit increments | $10 per 1,000 credits |
Clearbit's successor is bundled with HubSpot subscriptions rather than priced per record, so a like-for-like per-1,000 table isn't possible. On the 1Lookup side: firmographic and contact appends are 75 credits per successful match (roughly $0.26 at Growth-plan rates), free on a miss.
1Lookup
Clearbit
Where Clearbit (HubSpot Breeze Intelligence) wins
- Zero marginal cost for existing HubSpot customers: the former Clearbit/Breeze Intelligence enrichment is now included in paid HubSpot subscriptions (Starter+ on the main Hubs) with no per-record credit consumption, drawing on a claimed database of 100M+ company domains and 380M email addresses
- Deep native CRM integration: enrichment writes directly into Smart CRM contact/company properties and powers form shortening for returning visitors with no third-party integration work
- Buyer intent (Clearbit Reveal's lineage): identifies companies showing interest on your website at a transparent published rate of 10 credits (~$0.10) per monitored company per month
- Simple, published credit economics: $0.010/credit flat, $10 per 1,000-credit pack, and every seat-based account gets included monthly credits (500 Free/Starter, 3,000 Professional, 5,000 Enterprise; Data Hub 500/5,000/10,000 by tier)
- Enrichment eligibility can be checked on your actual records before enriching (HubSpot docs recommend a pre-enrichment record-eligibility test)
Where 1Lookup wins
- Standalone and self-serve: no CRM adoption required to buy enrichment
- Success-billed appends: unmatched records cost nothing, so messy lists stay cheap
- Firmographics, contact append, prospecting, and validation share one credit balance
- Normalized outputs: SIC/NAICS codes, seniority levels, and email-confidence ratings
Clearbit (HubSpot Breeze Intelligence) pricing and product facts verified against clearbit.com as of July 2026. Prices change; always confirm on the vendor’s site. 1Lookup numbers come from the live rate card.
Who this is for
A quick, honest read on which tool fits your use case.
Choose 1Lookup if: you want pay-per-lookup company firmographics and B2B contact enrichment on the same credits as phone, email, and IP validation, with no charge on a no-match.
Consider Clearbit instead if: you are a HubSpot customer and want enrichment (now sold as Breeze Intelligence) living natively inside your HubSpot CRM records and workflows.
Frequently asked questions
Can I still sign up for Clearbit?
No. Clearbit's help center states it is not offering new signups, and its legacy free offerings were sunset in April 2025. The technology now lives inside HubSpot, where data enrichment is included with paid CRM tiers and usage-based features draw on HubSpot Credits.
What happened to Clearbit's pricing?
There is no standalone Clearbit price anymore. Enrichment is bundled into paid HubSpot subscriptions at no per-record charge, while usage-based features like intent monitoring consume monthly HubSpot Credits. The verified details are in the comparison table on this page.
What is the closest standalone Clearbit alternative?
For the core enrichment jobs (domain to firmographics, email to person profile), 1Lookup's Company Firmographics and B2B Contact Append return the same classes of data as success-billed API lookups: 75 credits on a match, nothing on a miss, drawing on Apollo's B2B database with normalized SIC/NAICS codes and email-confidence ratings.
When does the HubSpot route make more sense?
If you already run (or plan to run) your CRM on a paid HubSpot tier, Breeze Intelligence enrichment is effectively included with your subscription and writes straight into CRM records; that bundling is hard to beat inside that ecosystem. The standalone route wins when you want enrichment in your own product, pipeline, or a different CRM.
Can I enrich my whole database in one pass?
Yes. Company Firmographics and B2B Contact Append both run in 1Lookup's bulk CSV pipeline: upload your list and pay only for the rows that come back matched, with per-row costs identical to single lookups.
Is Clearbit worth it in 2026?
If you run on HubSpot, Breeze Intelligence is the natural continuation of Clearbit and the enrichment quality remains respected. If you are not a HubSpot customer, the question has changed: Clearbit can no longer be bought standalone, so choosing it means adopting HubSpot seats and Breeze credits. Standalone enrichment and validation APIs are the drop-in path if that platform commitment is not on your roadmap.