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Quoted annual platform vs published per-lookup rateHypeAuditor Alternative: Buy the Creator Data, Not the Suite
HypeAuditor is a full influencer marketing platform: discovery, fraud scoring, campaign tracking and reporting. Its public pricing page carries no figures, and its own wording is that rates depend on how long a contract you sign. If the part you use is the creator data, that is a lot of workflow to commit to.
HypeAuditor is an influencer marketing platform sold through sales, built to run discovery, vetting, campaigns and reporting in one place, with pricing quoted per contract rather than published. 1Lookup is not a platform: it is a set of data endpoints you call from whatever tool you already run campaigns in, at a rate printed on the pricing page.
The data underneath the dashboard
Each row pairs a job the platform does with the endpoint that returns the raw material for it, priced per call.
Account vetting: is this creator real and worth the fee
Social Profile Check API
Followers, following, post count, verified, private and business flags, live from the public profile, for the ratios your own scoring model needs.
10 credits per matched profile
Audience geography before you approve a campaign
TikTok Audience Demographics API
The follower-country split for a TikTok handle: every country with its ISO code and its percentage share, so you can see whether the audience is where you sell.
40 credits per matched handle
Discovering creators in a category
Social Search API
A keyword returns a page of matching public profiles and content, which you can pipe straight into your own shortlist rather than a vendor's UI.
5 credits per search with results
Checking the posts a campaign actually produced
Social Post Lookup API
Post URL in, live likes, comments, shares, views and posted date out, so a delivery report is verified rather than accepted.
5 credits per matched post
1Lookup vs HypeAuditor: the same criteria, side by side
Both products measured on identical criteria, with HypeAuditor’s numbers taken from its own published pricing.
1lookup1lookup.ioMulti-channel validation
hypeauditor.comSocial and creator data- HypeAuditor · Starts at
- Basic "starts at $299/month when billed annually", which is a floor rather than a set rate. It is the only dollar figure published on any HypeAuditor property and it sits on a blog post, not the pricing page. No PRO or Enterprise price is published anywhere, and no API price is published at all
- 1Lookup: $99/mo for 20,000 credits ($4.95 per 1,000, down to $2.00 on Enterprise)
- HypeAuditor · Free trial
- By request only. A HypeAuditor blog post states trials are offered on a case-by-case basis; their help centre has no trial article at all, and no duration is published anywhere
- 1Lookup: 7-day free trial on every plan: $5 of credits on Starter, $20 on Growth, Professional, and Enterprise (card required, nothing charged up front)
- HypeAuditor · Do credits expire?
- Yes, in both products. Purchased reports expire 12 months after purchase and are locked immediately if the subscription lapses; API credit balances carry a validUntil timestamp and the API returns a 402 "API Access expired" once it passes
- 1Lookup: Unused monthly credits roll over for 3 months; separately purchased credits last 1 year
| Criteria | 1Lookup | |
|---|---|---|
| Pricing model | Monthly plans with universal credits; core phone, email and IP lookups cost 1 credit, enrichment and intelligence products cost more | Three paid mechanics, none of them with a published figure: sales-quoted subscriptions whose rate depends on contract length, per-report purchasing with volume discounts, and a separately sold credit-metered API. The public pricing page carries no plan table and no numbers |
| Starting price | $99/mo for 20,000 credits ($4.95 per 1,000, down to $2.00 on Enterprise) | Basic "starts at $299/month when billed annually", which is a floor rather than a set rate. It is the only dollar figure published on any HypeAuditor property and it sits on a blog post, not the pricing page. No PRO or Enterprise price is published anywhere, and no API price is published at all |
| Free option | Free single lookups via the online tools at 1lookup.io/tools, no account required | A free account after sign-up. HypeAuditor publishes no limits for it, only "Start with free media plans, campaign management, and demo versions of other features", so we do not quote numbers we cannot see. Separately, 40+ free standalone tools including an engagement rate calculator, fake follower check and account auditor |
| Free trial | 7-day free trial on every plan: $5 of credits on Starter, $20 on Growth, Professional, and Enterprise (card required, nothing charged up front) | By request only. A HypeAuditor blog post states trials are offered on a case-by-case basis; their help centre has no trial article at all, and no duration is published anywhere |
| Do credits expire? | Unused monthly credits roll over for 3 months; separately purchased credits last 1 year | Yes, in both products. Purchased reports expire 12 months after purchase and are locked immediately if the subscription lapses; API credit balances carry a validUntil timestamp and the API returns a 402 "API Access expired" once it passes |
Before you sign: HypeAuditor and 1Lookup on the operational terms
The terms that decide what a year actually costs, rather than what the first month does. A blank means we could not verify it on either product’s published pages, not that the answer is nothing.
| Term | 1Lookup | HypeAuditor |
|---|---|---|
| Minimum commitment | None. Monthly plans with no contract and no minimum volume; cancel any time | — |
| API access | Included on every plan and during the free trial; there is no tier that unlocks it | Not published as a plan tier. The API docs state Client ID and API token are issued on request: "Reach us at support@hypeauditor.com if you don't have them." |
| Rate limit | 1,000 requests per minute on standard accounts, with higher limits available on request | "There is the limit on RPS (request per seconds), it should be less than 100 per minute." (hypeauditor.readme.io/reference/basic; no per-tier variation published) |
| Compliance | — | GDPR (Data Processing Agreement referenced in Terms; DPO at dpo@hypeauditor.com) and CCPA rights described in the Terms. No SOC 2 or ISO 27001 certification is published for HypeAuditor itself; the Privacy Policy attributes ISO 27001 only to its hosting providers (AWS, DigitalOcean). |
| Support | Starter: Email Support; Growth: Priority Email & Chat Support; Professional: Chat + Live Meeting; Enterprise: Dedicated CSM | Email support at support@hypeauditor.com (Terms 7.5) and a public help center at help.hypeauditor.com. No per-tier support commitments published. |
HypeAuditor fine print worth reading twice
Published terms that change what HypeAuditor costs or what you can do with it. Each one links to the HypeAuditor page it was read on, because a claim about somebody else’s contract should be checkable in one click.
The pricing page publishes no plan names, prices, seat counts, or usage limits. Every path forward is a sales or signup action: 'Request demo', 'Book your free demo', 'Talk to sales', 'Contact sales', or 'Get started for free'.
Read it on HypeAuditor’s siteHypeAuditor's own blog states the entry price requires annual billing: "The basic HypeAuditor plan starts at $299/month when billed annually."
Read it on HypeAuditor’s siteUnused reports are forfeited at the end of the subscription period: "If you have not spent the purchased reports before the subscription expiry date, they will be annulated. Payment for reports cannot be refunded." (Terms 7.3)
Read it on HypeAuditor’s siteSubscriptions renew automatically for the same period unless cancelled before 23:59 Eastern time on the last day of the current subscription (Terms 7.3 and 7.4).
Read it on HypeAuditor’s siteCancellation must be done by emailing support: "To cancel your subscription you have to contact with our support via email - support@hypeauditor.com." (Terms 7.5)
Read it on HypeAuditor’s site"There will be no refunds for partial use of Service, upgrade/downgrade refunds, refunds for unused features, or refunds for failures or inaccessibility of Service due to circumstances beyond HypeAuditor control. In order to treat everyone equally, no exceptions will be made." (Terms 11.5)
Read it on HypeAuditor’s siteNamed Discovery features are gated to higher tiers: "Features like AI Search, Account Quality Score filter, and advanced audience parameters are available only in higher tiers" and "Advanced reports such as Competitor Monitoring and Market Analysis are available only in PRO and Enterprise plans."
Read it on HypeAuditor’s site
1Lookup
HypeAuditor
Where HypeAuditor wins
- Among the largest publicly claimed creator databases in the category: the discovery page states 227.1M+ accounts with 35+ filters across Instagram, YouTube, TikTok, X and Twitch
- Audience-side data is their deepest asset and hard to replicate: audience country and city, age and gender, ethnicity, languages, interests and size, plus Instagram-only estimated income, education and marital status
- Purpose-built fraud detection that most raw-data APIs do not attempt at all, using a model they describe as relying on over 53 patterns to detect low-quality followers, surfaced as a quality score per platform with detection of engagement pods and giveaways
- One product spans the whole workflow rather than selling raw data: discovery, analytics, influencer CRM and outreach, campaign management, media plans and competitor analysis
- A real documented REST API with report endpoints for six platforms plus discovery, lists, campaign management, account media, brand mentions and competitor analysis
Where 1Lookup wins
- The rate is published, so you can price the job before speaking to anyone
- Priced per lookup, so cost tracks the creators you actually check rather than the term you signed
- No annual commitment, and no quote to wait for
- The data goes into your tools: your shortlist, your scoring model, your reporting
- One credit balance shared with phone, email and IP validation
HypeAuditor pricing and product facts verified against hypeauditor.com as of August 2026. Prices change; always confirm on the vendor’s site. 1Lookup numbers come from the live rate card.
Who this is for
A quick, honest read on which tool fits your use case.
Choose 1Lookup if: the part you actually use is the creator data, and you would rather pay per lookup than per seat for discovery, campaign and reporting features you already have elsewhere.
Consider HypeAuditor instead if: you want a full influencer marketing platform: a computed fraud score, audience age and gender breakdowns, campaign management and reporting in one place.
Frequently asked questions
How much does HypeAuditor cost?
Their pricing page publishes no figures at all: no plan table, no tier names, no prices. The one number published anywhere on their site appears on a blog post rather than the pricing page, and their own wording is that rates depend on subscription term with the best rates on two-year agreements. The verified table on this page records exactly what we could read and marks the rest as not published.
Is 1Lookup a HypeAuditor replacement?
Only if what you want is the data. HypeAuditor gives you campaign management, creator outreach, reporting templates, audience age and gender breakdowns, and a fraud score computed for you across a very large creator index. We give you the public numbers a vetting decision rests on. Teams already running campaigns in a spreadsheet, an agency tool or their own product tend to want the second one.
Do you score fake followers?
We do not publish a single fraud score, and we would rather say so than ship a number we cannot defend. What we return are the inputs an analyst uses: follower and following counts, post volume, account age signals, verified and private flags, and engagement figures per post. If you want one score out of the box, that is a real reason to choose a platform that computes one.
Can I check audience age and gender?
No. Our audience endpoint returns follower countries only, each with an ISO code and a percentage share, and only for TikTok. Age and gender breakdowns are a genuine gap against platform vendors. We list it plainly on the product page rather than in a footnote.
What does it cost to vet a shortlist of 50 creators?
A profile check is 10 credits and the TikTok audience split is 40. Vetting 50 creators on profile data alone is 500 credits; adding the country split for the 10 that make the cut adds 400. The rate card and what that works out to in dollars is on the pricing page, and handles that no longer exist are not charged at all.
Is there a contract or a minimum commitment?
No. Plans are monthly, credits are shared across every 1Lookup product including phone, email and IP validation, and unused monthly credits roll over for three months. A card is required to start the trial. There is no quote to request and no term to negotiate, which is the whole point of a published rate.