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Creator index vs direct lookupModash Alternative: Ask About Accounts You Already Know
Modash's core asset is a large indexed set of creator profiles you can filter down by audience and performance criteria. That is a different job from answering a question about a handle you already have, and the two are worth telling apart before you buy either.
Modash is a discovery product: its value is the size of its creator index and the filters you can run across it to find people you have never heard of. 1Lookup is a lookup product: you supply the handle, URL or advertiser name and it returns that entity's current public data. Discovery finds candidates; lookup answers questions about named ones.
Discovery and lookup are not the same purchase
Where the jobs genuinely overlap, here is the endpoint that does it and what a call costs.
Pulling a named creator's profile metrics
Social Profile Check API
Ten networks through one endpoint: followers, following, posts, verified, private and business flags, bio and link in bio.
10 credits per matched profile
Keyword-led search for creators and content
Social Search API
A page of matching public profiles and content for a keyword on Instagram, TikTok, YouTube, Threads, Pinterest or Reddit. One page, not an exhaustive index, and we say so.
5 credits per search with results
Verifying what a creator actually posted for you
Social Post Lookup API
The live caption, author, likes, comments, shares, views and date behind a post URL, for checking delivery against the brief.
5 credits per matched post
Mapping everything a creator links to
Link-in-Bio Lookup API
Their Linktree, Komi, Pillar, Lnk.bio or Linkme page expanded into every destination on it, at the cheapest per-call price in our catalogue.
3 credits per matched page
1Lookup vs Modash: the same criteria, side by side
Both products measured on identical criteria, with Modash’s numbers taken from its own published pricing.
1lookup1lookup.ioMulti-channel validation
modash.ioSocial and creator data- Modash · Starts at
- SaaS platform: Essentials starts at $299/month on monthly billing, or $199/month paid annually ($2,388 up front), for 2 seats, 300 profile opens and 150 email unlocks a month. Their page prefixes both with "Starts at", so each is a floor. The APIs are priced separately and are not included: Raw API starts at $10,000/year for 40,000 requests/month ($0.02 per request); Discovery API starts at $16,200/year for 3,000 credits/month ($0.45 per credit)
- 1Lookup: $99/mo for 20,000 credits ($4.95 per 1,000, down to $2.00 on Enterprise)
- Modash · Cheapest published per 1,000
- $17.50 at their largest published tier
- 1Lookup: $2.00 per 1,000 at 1,000,000 lookups/mo
- Modash · Free trial
- 14-day free trial on the SaaS platform, no credit card required, limited to 20 profile opens, 6 email unlocks and 10 tracked creators. API testing credits are not self-serve: their page offers them after booking a call
- 1Lookup: 7-day free trial on every plan: $5 of credits on Starter, $20 on Growth, Professional, and Enterprise (card required, nothing charged up front)
- Modash · Do credits expire?
- Unused Discovery API credits roll over, but their FAQ conditions this on the contract being active. SaaS allowances do NOT roll over: the pricing page states the limits reset at the beginning of each billing cycle. Whether unused Raw API requests roll over is genuinely not addressed anywhere published
- 1Lookup: Unused monthly credits roll over for 3 months; separately purchased credits last 1 year
| Criteria | 1Lookup | |
|---|---|---|
| Pricing model | Monthly plans with universal credits; core phone, email and IP lookups cost 1 credit, enrichment and intelligence products cost more | A SaaS platform subscription priced by seats, profile opens and email unlocks, billed monthly or annually with a discount for paying up front, plus two separately sold APIs (Raw and Discovery) on annual commitments with published per-unit rates |
| Starting price | $99/mo for 20,000 credits ($4.95 per 1,000, down to $2.00 on Enterprise) | SaaS platform: Essentials starts at $299/month on monthly billing, or $199/month paid annually ($2,388 up front), for 2 seats, 300 profile opens and 150 email unlocks a month. Their page prefixes both with "Starts at", so each is a floor. The APIs are priced separately and are not included: Raw API starts at $10,000/year for 40,000 requests/month ($0.02 per request); Discovery API starts at $16,200/year for 3,000 credits/month ($0.45 per credit) |
| Free option | Free single lookups via the online tools at 1lookup.io/tools, no account required | None |
| Free trial | 7-day free trial on every plan: $5 of credits on Starter, $20 on Growth, Professional, and Enterprise (card required, nothing charged up front) | 14-day free trial on the SaaS platform, no credit card required, limited to 20 profile opens, 6 email unlocks and 10 tracked creators. API testing credits are not self-serve: their page offers them after booking a call |
| Do credits expire? | Unused monthly credits roll over for 3 months; separately purchased credits last 1 year | Unused Discovery API credits roll over, but their FAQ conditions this on the contract being active. SaaS allowances do NOT roll over: the pricing page states the limits reset at the beginning of each billing cycle. Whether unused Raw API requests roll over is genuinely not addressed anywhere published |
Cost per 1,000: Modash and 1Lookup
Published rates only, drawn on one shared scale that starts at $0.
- 1Lookup rate card
- Modash published tiers
Modash, per published tier
Raw API Tier 1, 40,000 requests/month
$20.83As published: $20.83 per 1,000 requests, taking the published $10,000/year over the 480,000 requests it buys; arithmetic, not printed. Their $0.02 unit rate alone would imply $20.00
Raw API Tier 2, 80,000 requests/month
$17.50As published: $17.50 per 1,000 requests, from the published $0.0175 unit rate; arithmetic, not printed
1Lookup, reference band (a range, not a bar from $0)
All 4 plans, 20,000 lookups/mo to 1,000,000 lookups/mo
Cost per 1,000
| Product | Volume tier | Price | Cost per 1,000 |
|---|---|---|---|
| Modash | Raw API Tier 1, 40,000 requests/month | $10,000/year ($0.02 per request) | $20.83 per 1,000 requests, taking the published $10,000/year over the 480,000 requests it buys; arithmetic, not printed. Their $0.02 unit rate alone would imply $20.00 |
| Modash | Raw API Tier 2, 80,000 requests/month | $0.0175 per request (annual total not published) | $17.50 per 1,000 requests, from the published $0.0175 unit rate; arithmetic, not printed |
| 1Lookup | 20,000 lookups/mo | $99/mo (Starter) | $4.95 |
| 1Lookup | 85,000 lookups/mo | $299/mo (Growth) | $3.52 |
| 1Lookup | 250,000 lookups/mo | $799/mo (Professional) | $3.20 |
| 1Lookup | 1,000,000 lookups/mo | $1,999/mo (Enterprise) | $2.00 |
What Modash costs at volume
| Volume | Modash price | Per 1,000 |
|---|---|---|
| Raw API Tier 1, 40,000 requests/month | $10,000/year ($0.02 per request) | $20.83 per 1,000 requests, taking the published $10,000/year over the 480,000 requests it buys; arithmetic, not printed. Their $0.02 unit rate alone would imply $20.00 |
| Raw API Tier 2, 80,000 requests/month | $0.0175 per request (annual total not published) | $17.50 per 1,000 requests, from the published $0.0175 unit rate; arithmetic, not printed |
| Discovery API Tier 1, 3,000 credits/month | $16,200/year ($0.45 per credit) | $450.00 per 1,000 credits, which is $450 per 1,000 full influencer or audience reports (1 credit each) but about $4.50 per 1,000 search results (0.01 credits each); arithmetic, not printed |
| Discovery API Tier 2, 4,000 credits/month | $0.40 per credit (annual total not published) | $400.00 per 1,000 credits, which is $400 per 1,000 full reports but about $4.00 per 1,000 search results; arithmetic, not printed |
If your list of creators already exists, compare per-lookup cost. If it does not, you are shopping for discovery, and this is the wrong comparison to make.
The same month, priced both ways
Pick one of Modash’s own published volumes. Their figure is their published price at that tier; ours is the cheapest plan on our rate card that covers it. Nothing here is interpolated.
1Lookup
$299/mo
The Growth plan, 85,000 credits a month at $3.52 per 1,000. Using 40,000 of them is 47% of the plan, so $7.48 per 1,000 effective.
Modash
$833.20
Their published price for “Raw API Tier 1, 40,000 requests/month”, at $20.83 per 1,000.
$534.20
cheaper with 1Lookup at 40,000 a month, and the credits also cover phone, email and IP rather than one of them.
Modash rates as published on modash.io, verified August 2026. Pricing models differ (a monthly plan is not a credit pack), so a like-for-like month depends on your real mix of lookups. Check their pricing page
Modash’s pricing page, as we read it
Every Modash figure above is taken from this page. It is reproduced here so you can check the numbers against the source instead of trusting our transcription of them, and the caption links straight to it. Prices change; the capture date says how fresh this is.
Before you sign: Modash and 1Lookup on the operational terms
The terms that decide what a year actually costs, rather than what the first month does. A blank means we could not verify it on either product’s published pages, not that the answer is nothing.
| Term | 1Lookup | Modash |
|---|---|---|
| Minimum commitment | None. Monthly plans with no contract and no minimum volume; cancel any time | Platform plans: monthly or annual, no stated minimum term, but yearly plans must be cancelled at least 60 days before the end of the term or they auto-renew (Terms 7.6). API plans: annual only, "Unfortunately we currently don't offer any monthly or pay-as-you-go plans." |
| Cost per extra seat | — | Seats are bundled, not sold separately: 2 team members on Essentials, 5 on Performance, "More team members" on Enterprise. No per-seat add-on price is published. |
| Going over your quota | — | Hard stop, no published overage rate: "In case you go over the limits of your plan, you can upgrade to a bigger plan or ask us to build a custom plan just for you." Limits reset each billing cycle. On the API side, unused Discovery API credits roll over month to month while the contract is active, and failed requests are not charged. |
| API access | Included on every plan and during the free trial; there is no tier that unlocks it | The API is a separate purchase from the platform plans. Discovery API starts at $16,200/year ($0.45 per credit, 3,000 credits/month at tier 1; 4,000/month at $0.40 at tier 2). Raw API starts at $10,000/year ($0.02 per request, 40,000 requests/month; 80,000/month at $0.0175 at tier 2). Enterprise is custom. |
| Rate limit | 1,000 requests per minute on standard accounts, with higher limits available on request | — |
| Compliance | — | ISO27001 and GDPR are listed as footer badges site-wide; a Data Processing Agreement is published at https://www.modash.io/legal/data-processing-agreement. No SOC 2 is claimed. |
| Support | Starter: Email Support; Growth: Priority Email & Chat Support; Professional: Chat + Live Meeting; Enterprise: Dedicated CSM | All platform plans: 24/7 in-platform chat, email, and Help Center, plus 2 months of onboarding support and a dedicated Success Manager. Enterprise adds a dedicated success manager for onboarding, monthly strategy calls, quarterly reviews, and migration. API plans include a dedicated account manager plus onboarding and regular follow-ups. |
Modash fine print worth reading twice
Published terms that change what Modash costs or what you can do with it. Each one links to the Modash page it was read on, because a claim about somebody else’s contract should be checkable in one click.
The headline $199/mo (Essentials) and $499/mo (Performance) are annual-billing rates; month-to-month costs $299 and $599, per the FAQ: "Annual billing saves you $100/month on Essentials and Performance plans."
Read it on Modash’s siteYearly subscriptions auto-renew unless cancelled at least 60 days before the end of the term: "All subscriptions are automatically renewed at the end of each subscription period unless you cancel your subscription within the Modash Platform at least before the end of the current term for monthly plans, and 60 days prior the end of the current term for yearly plans." (Terms 7.6)
Read it on Modash’s siteAffiliate management is restricted to the annual Performance plan and Enterprise: "Affiliates management is available in Performance Annual and Enterprise plans."
Read it on Modash’s siteCreator payouts carry a 5% fee above the fee-free ceiling: 0% up to $10,000/year of combined Payments and Affiliates volume on Performance Annual, then 5% on the amount above; Enterprise is 0% up to $100,000/year with 5% above each tier limit.
Read it on Modash’s siteExceeding plan limits has no overage rate: the only remedies published are upgrading to a bigger plan or negotiating a custom plan.
Read it on Modash’s siteThe API is not included in any platform plan and is annual-only, starting at $10,000/year for the Raw API and $16,200/year for the Discovery API, payable by bank transfer only.
Read it on Modash’s siteSubscriptions are non-refundable: "Modash accounts can be billed in advance on a monthly basis and are non-refundable. There will be no refunds or credits for partial use of Charged Services, upgrade/downgrade refunds, refunds for unused features, or refunds for failures or inaccessibility of Service due to circumstances beyond Modash control." (Terms 7.3)
Read it on Modash’s site
1Lookup
Modash
Where Modash wins
- Publishes real API prices in public, which is rare in this category: exact annual entry points, exact per-unit rates and a published second tier with better rates, where most competitors show only Contact sales
- Genuinely deep audience intelligence over a 380M+ creator database: audience location, age brackets, gender split, languages, interests, ethnicities, notable followers, credibility scoring, audience overlap and lookalike matching
- Per-endpoint credit pricing keeps high-volume discovery far cheaper than the headline rate implies: search costs 0.01 credits, search-by-email 0.02 per matched result, AI search 0.025 per result, with full influencer and audience reports at 1 credit each
- Billing mechanics are stated plainly and favour the buyer: unused Discovery credits roll over while the contract is active, and they state they do not charge for failed requests
- A complete product rather than a bare API, adding creator tracking, campaign monitoring, creator payments, affiliate management and a Shopify integration, with an account manager on every API plan
Where 1Lookup wins
- Direct answers about handles, URLs and advertisers you already have, without buying an index
- Video transcripts and public ad-library search, which creator-discovery suites rarely include
- Per-lookup pricing that scales down as cleanly as it scales up
- Live fetch at call time rather than the age of a crawl
- One credit balance across social, phone, email and IP products
Modash pricing and product facts verified against modash.io as of August 2026. Prices change; always confirm on the vendor’s site. 1Lookup numbers come from the live rate card.
Who this is for
A quick, honest read on which tool fits your use case.
Choose 1Lookup if: you already know which creators you are asking about, and you want their live public data returned per call rather than access to a searchable index.
Consider Modash instead if: discovery is the job: you need to filter a large indexed creator set by audience and performance criteria to find people you have not heard of.
Frequently asked questions
Does Modash have an API?
Modash has published developer access to its creator data alongside its main application. The verified table on this page records what we could confirm about their pricing and terms from their live site, with sources and a check date, and marks anything we could not confirm rather than filling the gap with a guess.
Can 1Lookup find creators I have never heard of?
To a point. Social Search takes a keyword and returns one page of matching public profiles and content on six networks. That is useful for building a candidate list and genuinely not the same as filtering millions of indexed profiles by audience criteria. If deep discovery is the job, a discovery product is the right purchase.
Which is cheaper for checking 500 creators?
It depends entirely on whether you already have the 500 handles. If you do, per-lookup pricing is straightforward arithmetic: 500 profile checks at 10 credits each, with unmatched handles free. If you need to find the 500 first, you are buying discovery, and that is not a cost per lookup at all.
Do you filter creators by audience location?
Not as a search filter. You can pull the follower-country split for a TikTok handle you already have, at 40 credits per handle, and filter your own list on the result. Filtering an index by audience country before you know who the creators are is a discovery feature we do not have.
Can I get transcripts of what creators said in videos?
Yes, and it is the endpoint least likely to have an equivalent in a discovery suite. Send a video URL from TikTok, Instagram, YouTube, X, Facebook, LinkedIn or Reddit and get the spoken transcript, word count and detected language back. Useful for checking whether a paid mention was actually said out loud.
How many platforms does each cover?
Modash covers Instagram, TikTok and YouTube, which their own API page and docs both state. 1Lookup covers those three plus X, Facebook, Threads, Bluesky, Truth Social, Pinterest and LinkedIn for profile lookups. If your creators are on the big three, that difference costs you nothing; if you work with B2B or news creators, it decides the question.
How current is the data?
Every lookup fetches the public page when you call it, and repeats on the same input inside seven days come from cache. An index, by contrast, is as current as its last crawl of that profile, which is a design choice with real advantages for search and real lag for vetting.