1lookup

Website visitor identification

From $0.01

per identified person (5 credits); $0.02475 on Starter

Website visitor identification

$27 a month on Solo, for 1,000 enrichment records every 5 hours

moltsets.com

2.5¢ per identified person, 90% below RB2B's 25¢

MoltSets resolves an IP address to a company. 1Lookup names the person behind the visit, for 2.5¢.

Looking for a MoltSets alternative? This page sets MoltSets pricing beside 1Lookup, with every MoltSets figure taken from its own published pages, checked October 2026.

Start free trial See per-person pricing

7-day free trial, then a short application
You pay only for the people identified

2.5¢
For each identified person
1¢ on Enterprise, 5 credits on every plan
$0
For a visitor we cannot identify
you pay for people, not for traffic
0
Seat fees
your whole team on one account
3 months
Rollover on unused credits
one balance across every product

At a glance

Here is where 1Lookup wins against MoltSets, and where MoltSets still wins.

MoltSets sells a contact enrichment API on flat monthly plans limited by rate, and one of its tools turns an IP address into a company domain. It has no tracking pixel and no person-level visitor identification. 1Lookup identifies the individual visitor, with a name, work email and LinkedIn profile, at 5 credits for each identified person, and a visitor it cannot identify costs nothing.

1lookupWhere 1Lookup wins

A script on your site that names the person behind each visit, where an IP lookup returns only a company
Month-to-month plans at the listed price, from $99 a month for 4,000 identified people, down to $0.01 a person on Enterprise
You pay only for identified people: a visitor 1Lookup cannot identify costs no credits
The same credits also pay for phone, email and IP lookups, and unused subscription credits roll over for up to 3 months

What it costs

From $0.01

per identified person (5 credits); $0.02475 on Starter

Where MoltSets wins

Unlimited data on a flat monthly plan, limited by rate: 1,000 enrichment records every 5 hours on Solo, up to 225,000 on Max.
A Free plan with 1,000 lifetime enrichment records and no card.
A mobile number costs one $0.15 phone token, and nothing on no match.
An IP-to-company endpoint for B2B traffic, where a miss costs no token.

What it costs

$27 a month on Solo, for 1,000 enrichment records every 5 hours

Short answer

MoltSets pricing, as its own page printed it in October 2026: $27 a month on Solo, for 1,000 enrichment records every 5 hours. MoltSets bills for this: plans priced by rate limit (records per 5 hours), with no price per IP or per visitor. 1Lookup charges 5 credits per identified person and nothing for an unidentified visitor, from $99 a month for 4,000 identified people.

1lookupvs

Identify a website visitor for 2.5¢, 90% below RB2B's 25¢.

The same kind of record for each person: name, work email, LinkedIn profile, job title and company, and on 1Lookup a phone number for about 1 in 4 people. A visitor we cannot identify costs nothing.

1Lookup

2.5¢

a person

per identified person on the $99 Starter plan, down to 1¢ on larger plans

RB2B

25¢

a person

per identified person on Pro: $149 for 600, then 25¢ each

90%

less for every person identified

RB2B names US visitors only; 1Lookup names visitors worldwide outside Europe.

RB2B's pricing page says “Contact-level (person) ID is US only” and lists no phone number on any plan. Source: rb2b.com/pricing, read October 2026.

People identified a month

2,500

10012,500

1Lookup$99 a month
RB2B$349 a month

MoltSets sells contact enrichment, not a visitor pixel: plans from $27 to $997 a month by rate limit, with IP-to-company inside them and no price per IP or per visitor, checked October 2026.

At 2,500 people a month, 1Lookup is $250 a month less than RB2B: 72% less.

Starter at $99 a month covers up to 4,000 identified people (5 credits each). Credits you do not spend on visitors work on every other 1Lookup lookup.

Start free trial

Website Visitor ID requires approval: start the free trial, then send a short application.

What replaces what

Here is which 1Lookup product matches each MoltSets job.

MoltSets bills for this: plans priced by rate limit (records per 5 hours), with no price per IP or per visitor. 1Lookup counts each identified person, with the contact details included, from a credit balance that also pays for other lookups.

An IP-to-company endpoint: send an IP address, get back a company domain, inside a contact enrichment API
Website Visitor ID
The person who visited, identified: name, work email, LinkedIn profile URL, job title and company, by API, webhook or CSV. Billed per identified person, and a visitor it cannot identify costs nothing.
5 credits per identified person, free when a visitor is not identified

Side by side

Both products are measured on the same criteria, using MoltSets's own published numbers.

Criteria	1lookup
What you are billed for	5 credits for each identified person. A visitor we do not identify costs nothing.	Plans priced by rate limit (records per 5 hours), with no price per IP or per visitor
Pricing model	Monthly or yearly plans of credits, and the same credits pay for every other 1Lookup product.	Contact enrichment plans priced by rate limit (enrichment records per 5 hours) with unlimited data: Free, Solo, Pro, Team and Max. Mobile numbers cost phone tokens at $0.15 each. An IP-to-company endpoint is one of the tools in the plans.
Starting price	$99 a month on Starter, which covers up to 4,000 identified people at $0.02475 each.	$27 a month on Solo, for 1,000 enrichment records every 5 hours.
Free option	A 7-day free trial on every plan. A visitor we do not identify costs nothing.	A Free plan with 1,000 lifetime enrichment records and 100 search records, with no card.
How you get started	A 7-day free trial, then a short application: we review each website before we switch on visitor identification.	No trial on its pricing page; plans are bought through its sales team.
Seat fees	None. The whole team works from one account.	Not printed on its pricing page
Do credits expire?	Unused subscription credits roll over for up to 3 months.	Not printed on its pricing page

At volume

This is what MoltSets prints next to every 1Lookup plan.

MoltSets prints no list of prices by identified people, so there is no volume to set beside ours row by row. Its own figures are below as printed, read in October 2026, then every 1Lookup plan.

From $27 a month, priced by rate limit

MoltSets sells contact enrichment, not a visitor pixel: plans from $27 to $997 a month by rate limit, with IP-to-company inside them and no price per IP or per visitor, checked October 2026.

1lookup

2.5¢ an identified person

MoltSets prints no price per IP or per visitor: IP-to-company sits inside rate-limited plans from $27 to $997 a month, and it returns a company, not a person. 1Lookup Starter is $99 a month for 4,000 identified people, each with a name and a work email.

1Lookup plan	A month	Identified people	Each person
Starter	$99	up to 4,000	$0.02475
Growth	$299	up to 17,000	$0.0176
Professional	$799	up to 50,000	$0.016
Enterprise	$1,999	up to 200,000	$0.01

5 credits for each identified person on every plan. A visitor who is not identified costs nothing.

MoltSets figures from moltsets.com, October 2026.

Set your own monthly volume in the cost calculator

How you buy

This is how you buy from 1Lookup and from MoltSets.

1lookup

How it is sold
Monthly or yearly plans of credits, with 5 credits for each identified person and nothing for a visitor who is not identified
What it starts at
$99 a month on Starter, for up to 4,000 identified people
How you get access
Start the 7-day free trial, then send a short application about your website

How it is sold
Contact enrichment plans priced by rate limit (enrichment records per 5 hours) with unlimited data: Free, Solo, Pro, Team and Max. Mobile numbers cost phone tokens at $0.15 each
What it starts at
$27 a month on Solo, for 1,000 enrichment records every 5 hours
How you try it
A Free plan with 1,000 lifetime enrichment records and 100 search records, with no card

A real result

This is what one 1Lookup result looks like.

Add one script to your site
Put the script on the pages where you want visitors identified, such as your pricing and product pages. There is nothing for your visitors to fill in.
We identify the visitors we can, worldwide outside Europe
Each visit from a country outside Europe is matched to a person. A visit we cannot put a name to is dropped, and you are not billed for it.
The person reaches you by API, webhook or CSV
Each identified person is delivered once as flat, structured JSON, or collected into a CSV. Every identified person bills 5 credits.

See the full product page

api.1lookup.ioIdentified

An identified visitor arrives as a person, a work email and the page they were on

Name: Jordan Sample
Work email: jordan.sample@example.com
Phone: +1 415 555 0142
Do-not-call flag: No
LinkedIn: linkedin.com/in/jordan-sample-example
Job title: Head of Operations
Company: Sample Freight Co
Company site: example.com
Page viewed: /pricing

Delivered to your webhook, 5 creditsShow

{
  "identified": true,
  "person": {
    "first_name": "Jordan",
    "last_name": "Sample",
    "work_email": "jordan.sample@example.com",
    "phone": "+1 415 555 0142",
    "phone_do_not_call": false,
    "job_title": "Head of Operations"
  },
  "company": { "name": "Sample Freight Co" },
  "visit": { "page_url": "https://yoursite.com/pricing" },
  "metadata": { "credits_used": 5 }
}

Try the Website Visitor ID Cost Calculator, one of 1Lookup's free tools.

Enter your monthly visitors and see what each tool's published plan costs at that volume.

Open the free tool

The evidence

Here is the evidence behind every number on this page.

1Lookup

Source: 1lookup.io homepage, captured August 2026

MoltSets

Source: moltsets.com homepage, captured October 2026

MoltSets pricing and product facts verified against moltsets.com as of October 2026. Prices change, so confirm on the vendor’s site. 1Lookup numbers come from the live rate card.

Who it is for

Pick 1Lookup or stay with MoltSets depending on the job in front of you.

1lookup

Choose 1Lookup if

you want the person behind each visit found for you by a script on your site, with a name, work email and LinkedIn page, at $0.02475 or less an identified person.

MoltSets

Consider MoltSets instead if

you need unlimited contact enrichment at a flat monthly price and already know who your visitors are: MoltSets sells rate-limited enrichment from $27 a month, with mobile numbers at $0.15 a token.

Questions

People ask these questions before they switch from MoltSets.

What is the best MoltSets alternative?

If you need unlimited contact enrichment at a flat monthly price and already know who your visitors are, MoltSets is built for that: MoltSets sells rate-limited enrichment from $27 a month, with mobile numbers at $0.15 a token. If you want the individual person as data, by API, webhook or CSV, at 5 credits per person on a balance that also pays for phone, email and IP lookups, 1Lookup's Website Visitor ID is the alternative. Website Visitor ID requires approval. Start the 7-day free trial, then send the short application inside your account: we review each website before we switch on visitor identification.

How much does MoltSets cost?

Contact enrichment plans priced by rate limit (enrichment records per 5 hours) with unlimited data: Free, Solo, Pro, Team and Max. Mobile numbers cost phone tokens at $0.15 each. An IP-to-company endpoint is one of the tools in the plans. A Free plan with 1,000 lifetime enrichment records and 100 search records, with no card. Checked October 2026 on moltsets.com.

How much does 1Lookup charge for an identified visitor?

5 credits for each identified person, and nothing for a visitor who is not identified. Starter ($99 a month) covers up to 4,000 identified people at $0.02475 each, Growth ($299 a month) covers up to 17,000 identified people at $0.0176 each, Professional ($799 a month) covers up to 50,000 identified people at $0.016 each and Enterprise ($1,999 a month) covers up to 200,000 identified people at $0.01 each. Credits come from a plan that also pays for every other 1Lookup product, and unused subscription credits roll over for up to 3 months.

Is 1Lookup cheaper than MoltSets?

Does MoltSets identify people or companies?

Neither, on its own: MoltSets has no pixel watching your site. Its IP-to-company endpoint returns the company domain for an IP address you send, and its other tools enrich contacts you already have. 1Lookup's Website Visitor ID identifies the person behind a visit.

Who owns MoltSets?

MoltSets is GetEmails, LLC doing business as MoltSets. Its own FAQ names Retention.com as its parent company and RB2B as a business in the same group.

Which visitors does 1Lookup identify?

Website Visitor ID identifies visitors worldwide outside Europe: every country except the European Union, Iceland, Liechtenstein, Norway, the United Kingdom and Switzerland. A visitor it cannot identify, wherever they are, costs no credits, because only identified people are billed.

What comes back for each identified person?

Identified people come back by API, by webhook or in a CSV file, each with a name, a work email, a LinkedIn profile URL, a job title and a company, and a phone number with its do-not-call flag for about 1 in 4 people.

Do unused credits carry over?

1Lookup subscription credits roll over for up to 3 months, so a quiet month does not waste a plan.

How do I switch from MoltSets to 1Lookup?

Add one script to the pages where you want visitors identified, and pick where the people go: an API, a webhook or a CSV. If you call MoltSets' IP-to-company endpoint from your own tracking today, 1Lookup's script replaces both the tracking and the lookup, and returns the person instead of the company. Run MoltSets and Website Visitor ID side by side for a month and compare the named people you get before you cancel anything.

Is MoltSets worth it in 2026?

Yes, if you already know who your visitors are and want unlimited contact enrichment on a flat monthly plan from $27, with mobile numbers at $0.15 a token. If you want a named person with a work email for each identified visitor, from $99 a month for 4,000 identified people, compare 1Lookup.

1lookup

Start free trial and see the person behind each visit

Start your free trial, see who is visiting your site, and compare the bill with MoltSets.

5 credits per identified person, nothing for a visitor it cannot identify, from $99 a month for 4,000 identified people.

Start free trial See per-person pricing

MoltSets resolves an IP address to a company. 1Lookup names the person behind the visit, for 2.5¢.

Here is where 1Lookup wins against MoltSets, and where MoltSets still wins.

Identify a website visitor for 2.5¢, 90% below RB2B's 25¢.

Here is which 1Lookup product matches each MoltSets job.

Website Visitor ID

Both products are measured on the same criteria, using MoltSets's own published numbers.

This is what MoltSets prints next to every 1Lookup plan.

This is how you buy from 1Lookup and from MoltSets.

This is what one 1Lookup result looks like.

Try the Website Visitor ID Cost Calculator, one of 1Lookup's free tools.

Here is the evidence behind every number on this page.

Pick 1Lookup or stay with MoltSets depending on the job in front of you.

People ask these questions before they switch from MoltSets.

Start your free trial, see who is visiting your site, and compare the bill with MoltSets.

Keep researching MoltSets with the matching 1Lookup pages.