Leadpipe starts at $147 a month for 500 identified people, and 1Lookup starts at $99 a month for 4,000 identified people.

If you want 260+ ready integrations or one plan for 100,000 IDs a month or more, Leadpipe is built for that: Leadpipe's Pro plan includes phone enrichment and ICP scoring, and its Agency plans print $3,500 for 100,000 IDs and $5,500 for 200,000. If you want the individual person as data, by API, webhook or CSV, at 5 credits per person on a balance that also pays for phone, email and IP lookups, 1Lookup's Website Visitor ID is the alternative. Website Visitor ID requires approval. Start the 7-day free trial, then send the short application inside your account: we review each website before we switch on visitor identification.

Monthly plans by unique identified people (IDs): Pro from 500 to 20,000 IDs a month, Agency at 100,000 and 200,000, and Platforms and Enterprise on a call. Quarterly billing saves 17% and annual billing 26%. A free trial of 7 days or 500 identified profiles, with no card required. Checked October 2026 on leadpipe.com.

5 credits for each identified person, and nothing for a visitor who is not identified. Starter ($99 a month) covers up to 4,000 identified people at $0.02475 each, Growth ($299 a month) covers up to 17,000 identified people at $0.0176 each, Professional ($799 a month) covers up to 50,000 identified people at $0.016 each and Enterprise ($1,999 a month) covers up to 200,000 identified people at $0.01 each. Credits come from a plan that also pays for every other 1Lookup product, and unused subscription credits roll over for up to 3 months.

On month-to-month billing 1Lookup costs less at 1 to 200,000 people a month. Leadpipe never costs less than a 1Lookup plan in its published range. At 500 identified people a month, 1Lookup Starter costs $99 and Leadpipe Pro costs $147. At 5,000 identified people a month, 1Lookup Growth costs $299 and Leadpipe Pro costs $819.

People, for US traffic: Leadpipe counts unique identified people (IDs), and its page says repeat visits attach to the same profile. Visits it cannot place at person level fall back to the company (IP to company).

Website Visitor ID identifies visitors worldwide outside Europe: every country except the European Union, Iceland, Liechtenstein, Norway, the United Kingdom and Switzerland. A visitor it cannot identify, wherever they are, costs no credits, because only identified people are billed. Leadpipe's own page describes its person-level identification this way: "Identify matched US visitors while they browse" (https://www.leadpipe.com/pricing/). 1Lookup names visitors worldwide outside Europe.

Identified people come back by API, by webhook or in a CSV file, each with a name, a work email, a LinkedIn profile URL, a job title and a company, and a phone number with its do-not-call flag for about 1 in 4 people.

1Lookup subscription credits roll over for up to 3 months, so a quiet month does not waste a plan.

Add one script to the pages where you want visitors identified, and pick where the people go: an API, a webhook or a CSV. Leadpipe includes the API only from Platforms, so if you export by CSV or through an integration today, the 1Lookup API and webhook are the part to set up first. Run Leadpipe and Website Visitor ID side by side for a month and compare the named people you get before you cancel anything.

Yes, if you want 260+ ready integrations, phone enrichment and ICP scoring in the plan, or a printed Agency price for 100,000 or 200,000 IDs a month. If you want a named person with a work email for each identified visitor, from $99 a month for 4,000 identified people, compare 1Lookup.