Website visitor identification
From $0.01
per identified person (5 credits); $0.02475 on Starter
Website visitor identification
From $10,000 a year for AI Web-Deanonymization on annual billing, or $4,875 a quarter on quarterly billing; the page says to talk to sales
warmly.ai
2.5¢ per identified person, 90% below RB2B's 25¢
Warmly starts at $10,000 a year after a sales call, and 1Lookup starts at $99 a month for 4,000 identified people with the price printed on the page.
Looking for a Warmly alternative? This page sets Warmly pricing beside 1Lookup, with every Warmly figure taken from its own published pages, checked October 2026.
- 7-day free trial, then a short application
- You pay only for the people identified
2.5¢
For each identified person
1¢ on Enterprise, 5 credits on every plan
$0
For a visitor we cannot identify
you pay for people, not for traffic
0
Seat fees
your whole team on one account
3 months
Rollover on unused credits
one balance across every product
At a glance
Here is where 1Lookup wins against Warmly, and where Warmly still wins.
Both can tell you who is on your site. Warmly is a go-to-market suite: web deanonymization is its first product, and the next ones add an AI chatbot, warm calling, retargeting and buying-intent signals, all sold by annual or quarterly subscription through its sales team. 1Lookup sells the identification itself, as a data product: 5 credits for each identified person, nothing for a visitor it cannot identify, on a balance that also pays for phone, email and IP lookups.
- The price of an identified person is on the page, and every plan price is printed, where Warmly sends you to a sales call
- Month-to-month plans from $99, against a first Warmly product at $10,000 a year or $4,875 a quarter
- You pay only for identified people: a visitor 1Lookup cannot identify costs no credits
- The same credits also pay for phone, email and IP lookups, and unused subscription credits roll over for up to 3 months
What it costs
From $0.01
per identified person (5 credits); $0.02475 on Starter
- More than visitor identification: the next products add an AI chatbot, warm calling through live chat, warm offers and automated email follow-up for the visitors it finds, and the top product adds unlimited AI Studio agents.
- Buying-intent signals beyond your own site: the page lists social activity, research intent data, job changes, funding announcements and technographic changes as signals.
- A large database of its own: the page says it holds 220M+ people profiles and 40M+ company profiles, with verified emails and direct dials.
- Retargeting built in: identified visitors can be retargeted by email, LinkedIn and ads from the first product.
What it costs
From $10,000 a year for AI Web-Deanonymization on annual billing, or $4,875 a quarter on quarterly billing; the page says to talk to sales
Short answer
Warmly sells four products by annual or quarterly subscription through a sales call: AI Web-Deanonymization from $10,000 a year or $4,875 a quarter, Inbound Chat from $20,000 a year and AI Inbound Autopilot from $30,000 a year, each from 10,000 credits a month. 1Lookup charges 5 credits per identified person and nothing for an unidentified visitor, from $99 a month for 4,000 identified people.
Identify a website visitor for 2.5¢, 90% below RB2B's 25¢.
The same kind of record for each person: name, work email, LinkedIn profile, job title and company, and on 1Lookup a phone number for about 1 in 4 people. A visitor we cannot identify costs nothing.
1Lookup
2.5¢
a person
RB2B
25¢
a person
90%
less for every person identified
RB2B names US visitors only; 1Lookup names visitors worldwide outside Europe.
RB2B's pricing page says “Contact-level (person) ID is US only” and lists no phone number on any plan. Source: rb2b.com/pricing, read October 2026.
2,500
1Lookup$99 a month
RB2B$349 a month
Warmly prints one starting price: $10,000 a year, bought through a sales call, checked October 2026.
At 2,500 people a month, 1Lookup is $250 a month less than RB2B: 72% less.
Starter at $99 a month covers up to 4,000 identified people (5 credits each). Credits you do not spend on visitors work on every other 1Lookup lookup.
Website Visitor ID requires approval: start the free trial, then send a short application.
What replaces what
Here is which 1Lookup product matches each Warmly job.
Warmly's pricing page quotes a yearly or quarterly price for a monthly allowance of credits and does not print a price for each identified visitor. 1Lookup prints the price of each identified person, in credits, from a balance that also pays for other lookups.
Side by side
Both products are measured on the same criteria, using Warmly's own published numbers.
| Criteria | ||
|---|---|---|
| What you are billed for | 5 credits for each identified person. A visitor we do not identify costs nothing. | Credits inside a platform subscription, from 10,000 credits a month |
| Pricing model | Monthly or yearly plans of credits, and the same credits pay for every other 1Lookup product. | Annual or quarterly subscriptions sold through a sales call, in four products that build on each other: AI Web-Deanonymization, Inbound Chat, AI Inbound Autopilot and add-ons. Every product starts at 10,000 credits a month. |
| Starting price | $99 a month on Starter, which covers up to 4,000 identified people at $0.02475 each. | From $10,000 a year for AI Web-Deanonymization on annual billing, or $4,875 a quarter on quarterly billing; the page says to talk to sales. |
| Free option | A 7-day free trial on every plan. A visitor we do not identify costs nothing. | No free plan on its pricing page. |
| How you get started | A 7-day free trial, then a short application: we review each website before we switch on visitor identification. | No trial on its pricing page; plans are bought through its sales team. |
| Seat fees | None. The whole team works from one account. | Not printed on its pricing page |
| Do credits expire? | Unused subscription credits roll over for up to 3 months. | Not printed on its pricing page |
At volume
This is what Warmly's cheapest product costs next to each 1Lookup plan.
Warmly sells through a sales call, and its pricing page prints one starting price for its cheapest product, read in October 2026. 1Lookup plans are shown for a month so the two can be set side by side.
$10,000 a year
AI Web-Deanonymization on annual billing, from 10,000 credits a month. On quarterly billing the page prints $4,875 a quarter.
$9,588 a year
Professional billed monthly ($799 a month), or $7,990 billed yearly, for up to 50,000 identified people a month at $0.016 each.
| 1Lookup plan | A month | Identified people | Each person |
|---|---|---|---|
| Starter | $99 | up to 4,000 | $0.02475 |
| Growth | $299 | up to 17,000 | $0.0176 |
| Professional | $799 | up to 50,000 | $0.016 |
| Enterprise | $1,999 | up to 200,000 | $0.01 |
5 credits for each identified person on every plan. A visitor who is not identified costs nothing.
Warmly figures from warmly.ai, October 2026. Warmly is a platform with chat, signals and outbound tools; 1Lookup Website Visitor ID is the identification only.
Work out your own monthly cost in the calculatorHow you buy
This is how you buy from 1Lookup and from Warmly.
How it is sold
Monthly or yearly plans of credits, with 5 credits for each identified person and nothing for a visitor who is not identified
What it starts at
$99 a month on Starter, for up to 4,000 identified people
How you get access
Start the 7-day free trial, then send a short application about your website
How it is sold
Annual or quarterly subscriptions sold through a sales call, in four products that build on each other: AI Web-Deanonymization, Inbound Chat, AI Inbound Autopilot and add-ons
What it starts at
From $10,000 a year for AI Web-Deanonymization on annual billing, or $4,875 a quarter on quarterly billing; the page says to talk to sales
How you try it
No trial published
A real result
This is what one 1Lookup result looks like.
Add one script to your site
Put the script on the pages where you want visitors identified, such as your pricing and product pages. There is nothing for your visitors to fill in.
We identify the visitors we can, worldwide outside Europe
Each visit from a country outside Europe is matched to a person. A visit we cannot put a name to is dropped, and you are not billed for it.
The person reaches you by API, webhook or CSV
Each identified person is delivered once as flat, structured JSON, or collected into a CSV. Every identified person bills 5 credits.
An identified visitor arrives as a person, a work email and the page they were on
- Name
- Jordan Sample
- Work email
- jordan.sample@example.com
- Phone
- +1 415 555 0142
- Do-not-call flag
- No
- linkedin.com/in/jordan-sample-example
- Job title
- Head of Operations
- Company
- Sample Freight Co
- Company site
- example.com
- Page viewed
- /pricing
Delivered to your webhook, 5 creditsShowHide
{
"identified": true,
"person": {
"first_name": "Jordan",
"last_name": "Sample",
"work_email": "jordan.sample@example.com",
"phone": "+1 415 555 0142",
"phone_do_not_call": false,
"job_title": "Head of Operations"
},
"company": { "name": "Sample Freight Co" },
"visit": { "page_url": "https://yoursite.com/pricing" },
"metadata": { "credits_used": 5 }
}Try the Website Visitor ID Cost Calculator, one of 1Lookup's free tools.
Enter your monthly visitors and see what each tool's published plan costs at that volume.
The evidence
Here is the evidence behind every number on this page.
This is Warmly’s pricing page, as we read it.
Every Warmly figure above is taken from this page. It is reproduced here so you can check the numbers against the source instead of trusting our transcription of them, and the caption links straight to it. Prices change; the capture date says how fresh this is.

Here are Warmly and 1Lookup side by side on the terms you check before you sign.
The terms that decide what a year actually costs, rather than what the first month does. “Not listed” means we could not verify it on either product’s published pages, not that the answer is nothing.
| Term | 1Lookup | Warmly |
|---|---|---|
| Minimum commitment | None. Monthly plans with no contract and no minimum volume; cancel any time | Annual or quarterly billing; the page offers quarterly to try before annual. |
| API access | Included on every plan and during the free trial; there is no tier that unlocks it | Not listed |
| Rate limit | 200 requests per 10 seconds for each API key on standard lookups and 1,000 requests a minute for each key on number type, HLR and MNP, and each account can make up to 1,000 requests a minute in total across all its keys; higher limits are available on request | Not listed |
| Support | Starter: Email Support; Growth: Priority Email & Chat Support; Professional: Chat + Live Meeting; Enterprise: Dedicated CSM | Not listed |
This is the Warmly fine print worth reading twice.
Published terms that change what Warmly costs or what you can do with it. Each one links to the Warmly page it was read on, because a claim about somebody else’s contract should be checkable in one click.
The GTM Signals Package add-on is $10,000 a year.
Read it on Warmly’s siteThe Warm Experiences add-on is $10,000 a year.
Read it on Warmly’s site
1Lookup

Warmly

Warmly pricing and product facts verified against warmly.ai as of October 2026. Prices change, so confirm on the vendor’s site. 1Lookup numbers come from the live rate card.
Who it is for
Pick 1Lookup or stay with Warmly depending on the job in front of you.
Choose 1Lookup if
you want visitor identification priced per identified person on a monthly plan from $99, with credits that roll over for up to 3 months, and not a yearly contract.
Consider Warmly instead if
you want a full inbound platform and not only identification: Warmly adds an AI chatbot, warm calling through live chat, buying-intent signals and automated follow-up, and sells it through a team that sets the plan with you.
Questions
People ask these questions before they switch from Warmly.
What is the best Warmly alternative?
If you want an AI sales suite with a chatbot, warm calling, retargeting and buying-intent signals around the identified visitor, Warmly is built for that. If you want the identified person as data, by API, webhook or CSV, with the price per person on the page, 1Lookup's Website Visitor ID is the alternative. Website Visitor ID requires approval. Start the 7-day free trial, then send the short application inside your account: we review each website before we switch on visitor identification.
How much does Warmly cost?
Warmly prints its prices by the year and by the quarter, and every plan ends in Talk To Sales. AI Web-Deanonymization is $10,000 a year on annual billing or $4,875 a quarter. Inbound Chat is $20,000 a year or $6,500 a quarter, and AI Inbound Autopilot is $30,000 a year or $9,750 a quarter. Each starts at 10,000 credits a month. The GTM Signals Package and Warm Experiences add-ons are $10,000 a year each. Checked October 2026.
How much does 1Lookup charge for an identified visitor?
5 credits for each identified person, and nothing for a visitor who is not identified. Starter ($99 a month) covers up to 4,000 identified people at $0.02475 each, Growth ($299 a month) covers up to 17,000 identified people at $0.0176 each, Professional ($799 a month) covers up to 50,000 identified people at $0.016 each and Enterprise ($1,999 a month) covers up to 200,000 identified people at $0.01 each. Credits come from a plan that also pays for every other 1Lookup product, and unused subscription credits roll over for up to 3 months.
Is 1Lookup cheaper than Warmly?
They are priced differently, so the sums are not like for like. A year of 1Lookup Professional billed month to month costs $9,588 ($7,990 billed annually) and covers up to 50,000 identified people a month. Warmly's cheapest product is $10,000 a year, and it bundles a go-to-market suite that 1Lookup does not include. The page prints no price per identified visitor to set against ours.
What does a Warmly credit buy?
Warmly's pricing page quotes each product from 10,000 credits a month and gives a price per year or per quarter. It prints no price for each identified visitor, so a per-person comparison needs a quote. On 1Lookup a credit has one price on the plan you choose, and an identified person is 5 credits.
What does Warmly include that 1Lookup does not?
Warmly adds an AI chatbot, warm calling through live chat, warm offers, automated email follow-up, retargeting by email, LinkedIn and ads, and buying signals from social activity, research intent, job changes and funding. It lists 220M+ people profiles and 40M+ company profiles. 1Lookup identifies the visitor and returns the data for your own tools.
Which visitors does 1Lookup identify?
Website Visitor ID identifies visitors worldwide outside Europe: every country except the European Union, Iceland, Liechtenstein, Norway, the United Kingdom and Switzerland. A visitor it cannot identify, wherever they are, costs no credits, because only identified people are billed.
What comes back for each identified person?
Identified people come back by API, by webhook or in a CSV file, each with a name, a work email, a LinkedIn profile URL, a job title and a company, and a phone number with its do-not-call flag for about 1 in 4 people.
Do unused credits carry over?
1Lookup subscription credits roll over for up to 3 months, so a quiet month does not waste a plan. Warmly sells credits as a monthly allowance inside a yearly or quarterly subscription.
Is Warmly worth it in 2026?
If you will use the chat, calling and signal products as well, a single suite can replace several tools, and quarterly billing lets you try it before a year. If identification is the part you need, or you are sizing a month of up to 4,000 people, compare the price of 1Lookup's per-person plans first.
Start free trial and see the price of each identified person
Start your free trial, see who is visiting your site, and compare the bill with Warmly.
5 credits per identified person, nothing for a visitor it cannot identify, from $99 a month for 4,000 identified people.
