Pendo IP & Data Validation Integration
Validate IP and contact data automatically across Pendo, so your team works from clean, verified records.
The 1Lookup Pendo integration adds IP intelligence and contact validation to Pendo. 1Lookup geolocates the IP behind a session, flags VPN, proxy, and datacenter traffic, and validates the phone and email on enriched profiles, so the events and segments in Pendo reflect real users, not bots.
Why validate Pendo data with 1Lookup
Clean analytics in Pendo depend on clean inputs. Bot traffic, VPN/proxy sessions, and invalid contact data distort the picture. 1Lookup adds IP intelligence and contact validation so the events and profiles in Pendo reflect real users.
Enrich Pendo events and user profiles with 1Lookup's IP and contact signals to filter bot/datacenter traffic, segment by real geography, and flag suspicious sessions.
What you can do
IP geolocation
Geolocate the IP behind Pendo sessions: country, city, ISP, and ASN.
VPN / proxy / datacenter detection
Flag anonymised and bot traffic so Pendo reporting reflects real users.
Contact validation
Validate the phone and email on profiles you enrich in Pendo.
IP risk signals
Add IP threat and risk signals to Pendo segments and rules.
How to connect 1Lookup to Pendo
Create a 1Lookup account and API key
Sign up for a free 1Lookup account and generate an API key from the dashboard. Free-tier lookups let you test before rolling out.
Store the key securely
Keep the 1Lookup API key in your backend's secrets store (e.g. environment variables), not in client code.
Call the 1Lookup REST API
From your Pendo workflow, send the IP, phone, or email to validate and read the clean JSON response.
Map and persist
Write the validated fields back into Pendo for reporting and automation.
Use cases
Filter non-human traffic
Use 1Lookup VPN/proxy/datacenter detection to keep bot and anonymised sessions out of Pendo reporting.
Trustworthy segmentation
Enrich Pendo profiles with validated geo and contact data for cleaner cohorts.
Frequently asked questions
What does 1Lookup validate for Pendo?
1Lookup adds IP intelligence for Pendo (geolocation, ISP/ASN, and VPN/proxy/datacenter detection) plus phone and email validation on the profiles you enrich.
Do I need to write code to use 1Lookup with Pendo?
Yes, this integration calls the 1Lookup REST API, so it suits developer workflows. You authenticate with an API key and map the JSON response into Pendo.
Can I validate records I already have in Pendo?
Yes. Alongside real-time validation, you can run existing Pendo records through 1Lookup batch validation and write the cleaned results back.
How long does setup take?
Setup is quick for most teams. The exact time depends on how many fields you map and whether you validate in real time, in bulk, or both.