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LocateSmarter boosts Email Append and Email Score products with 350% more unique email records
LocateSmarter, based in Cedar Falls, announced on November 2 that it enhanced its Email Append and Email Score products within the CollectSmarter suite. The company says it achieved a 350% increase in unique email address records, which it says helps organizations expand digital contact opportunities and make more informed decisions about right-party confidence, deliverability, and sender reputation.
Why it matters: For collection agencies and others doing outbound contact, more email records and better scoring on deliverability and sender reputation data means fewer wasted sends and a better shot at reaching the right person without harming email sending reputation.