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FCC changes TCPA revocation rules to allow any reasonable means of consent withdrawal
A webinar sponsored by CSS Impact covered the FCC's rewrite of TCPA revocation rules. Panelists said consumers can now revoke consent through text, email, or verbal requests, not just the method originally used to give consent. This affects debt collection agencies, financial institutions, and healthcare providers that rely on consumer consent to call or text.
Why it matters: If a prospect revokes consent by any reasonable means, including a text or spoken request, a business must honor it even if that was not the original channel used. Call and text programs that only track revocation through one channel are now out of step with the rule.